Meet Luiz Gustavo Ribeiro- LG, the Name Behind Jet Match Management

Luiz Gustavo Ribeiro – LG, founder of Jet Match Management.

Luiz Gustavo Ribeiro, known as LG, is the founder and head of Jet Match Management. With over 25 years of experience in the industry, he is known for his customized approach to aircraft management and his commitment to operational excellence.

Throughout his career, LG has worked with globally renowned companies such as Embraer Business Jets, since the beginning of its market presence, and Jet Aviation, with roles in both the United States and Europe. These international experiences helped him specialize in aircraft management with both technical depth and strategic vision.

Today, in addition to overseeing fleet management at Jet Match, Luiz Gustavo - LG is also part of the company's sales team and serves as a Vista Jet Ambassador. He holds a degree in Business and Administration from Mackenzie University in Brazil.

Personalized Management: The Signature of Luiz Gustavo - LG

Administration Tailored to the Client

For LG, aircraft management cannot be a one-size-fits-all solution. Each client needs a tailored plan that considers not only the aircraft’s operational needs but also the dynamics between all those involved: pilots, mechanics, assistants, secretaries, and most importantly, the aircraft owners.

“Management isn’t a ready-made can. It’s shaped together with the owners, pilots, mechanics, assistants… That’s why we’re close to them in the daily flight routine,” explains Luiz Gustavo - LG.

This level of personalization is only possible with a committed team and partners who share Jet Match's philosophy. The result is a high-standard service focused on efficiency, safety, and long-term asset preservation.

International Experience and Strategic Vision

Before founding Jet Match Management, Luiz Gustavo - LG worked with family offices, managing aircraft with a focus on discretion, trust, and results. He also served as director of a Part 135 charter operation in the U.S., a highly regulated business model that requires thorough and professional oversight.

These international and high-level roles gave LG the tools to bring the best global management practices into the Brazilian executive aviation market — always with tangible value to the client in mind.

Advice from LG: Realism and Efficiency in Aviation

In a recent interview, Luiz Gustavo - LG shared key insights learned from over two decades in aviation. One of his strongest recommendations is to be wary of unrealistic promises.

“Don’t believe in ‘big savings’ in aviation. Everything is expensive. Instead, think about how to work efficiently with aircraft expenses,” he advises.

According to LG, when companies promise significant financial benefits or major cost savings, it’s a red flag.

“There are no miracles. Suppliers are the same. What clients need is professional aircraft management — which comes at a cost but delivers great value.”

The Future of Jet Match Management, According to Luiz Gustavo - LG

Organic Growth and Customer-Centric Service

Although Jet Match Management is already exceeding its initial first-year targets, Luiz Gustavo - LG remains focused on sustainable, quality-driven growth. The company's priority is not quantity, but consistency in the high level of service for each and every client.

“We want to grow organically, without rushing. What matters most is offering the same attention and dedication to new clients that we gave to our very first.”

To achieve that, Jet Match is heavily investing in training internal professionals to grow with the company, while also recruiting experienced aviation experts who embody the same spirit of commitment and excellence.

A Trusted Name in Executive Aviation

The career of Luiz Gustavo - LG is built on the foundations of experience, personalization, efficiency, and integrity — the very pillars that uphold Jet Match Management.

For aircraft owners seeking reliable, tailor-made management, or for investors entering the aviation segment with caution, Luiz Gustavo - LG represents a trusted and qualified leader with deep industry insight and long-term vision.

To learn more about LG’s background and current role, visit his profile.